December 03, 2023

In November, Kendrick Lamar finalized the purchase of a Brooklyn penthouse, reportedly paying $8.6 million for the duplex at Pierhouse, Brooklyn Bridge Park. The acquisition, which first made headlines in August, adds an East Coast property to Lamar's real estate portfolio, complementing his existing homes in California.

The Brooklyn penthouse offers four bedrooms, three and a half bathrooms, and spans 3,140 square feet. Situated at Pierhouse, it boasts stunning views of Brooklyn Bridge Park, the East River, and Lower Manhattan. Originally listed for $8.99 million, Lamar made the purchase through an LLC named Dogg Pound Buildings.

This acquisition signifies Lamar's continued expansion in the real estate market, maintaining a presence on both the East and West Coasts. Despite a relatively quiet 2023, Kendrick Lamar's impactful 2022 included the release of his Grammy-winning album "Mr. Morale and the Big Steppers" and his departure from longtime label TDE. He also treated fans to a concert film of his Big Steppers Tour, available on Amazon Prime Video.

Lamar's departure from TDE did not strain his relationships with former labelmates, as confirmed by Jay Rock, who emphasized their enduring closeness. Kendrick Lamar is now charting a new path with his company pgLang, co-founded with former TDE executive Dave Free in 2020. While not strictly a record label, pgLang houses two artists: Baby Keem and Tanna Leone.

In 2023, Lamar collaborated with Baby Keem on the single "The Hillbillies" and contributed to a remix of Beyoncé's "America Has a Problem." This follows their earlier collaboration on Beyoncé's 2016 track "Freedom." Kendrick Lamar's journey continues, marked by strategic real estate investments and innovative ventures in the music industry.

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